BUS 120 Principles of Business (3)

3 hours lecture per week

This course introduces the student to the world of business. The major areas studied are business structure, accounting, marketing, management, technology, global marketplace, and business ethics.

Course Syllabus
BUS120 – PDF
BUS120_HYBRID – PDF

I’m Ken Kiyohara and I teach Business 120, Principles of Business. This is a fundamental business course and a suggested first semester course for students in accounting, marketing or information technology. This course discusses the basics of the American business enterprise including responsibilities of business, management, marketing, accounting, and finance. Other topics that may be discussed include: marketing function, and short- and long-term financing, the responsibilities of human resource management, and the motivational approaches available to the manager. I look forward to seeing you in Business 120 soon.