Marketing Frequently Asked Questions

Program Information

What is the difference between the certificates and associate in science (AS) degree in marketing?
The certificates in management, retailing, customer service, and retail management teach practical skills for specific jobs or aspects of a job. The primary advantage of earning a certificate is that it allows a student to enter the job market quickly. The certificates are part of the associate’s degree program; meaning the credits earned in the certificates may be used towards the associate’s degree. The associate’s degree also includes general education and practical profession-oriented coursework.

Tell me about the entrepreneurship certificate. I am interested in starting my own business.
The certificate in entrepreneurship is a 9-credit program comprised of 3 courses. Classes are normally offered online and are designed for individuals who want to learn how to start a business. The courses in this certificate are not part of the marketing associate degree program. The associate in science (AS) degree in marketing provides a greater understanding of management and marketing which may help individuals to take their business ideas and create a thorough marketing plan to reach their business goals.

How long will it take to complete the certificates or associate in science (AS) degree in marketing?
It depends on the number of credits taken each semester and if awarded transfer credits from previous colleges. A student may attend full-time (taking 12 or more credits each semester) or part-time (taking less than 12 credits each semester) selecting courses of interest or job needs, as well as, course availability. Please remember one 3-credit course is like working 10 hours a week so plan accordingly.

Who do I talk with if I have more questions about marketing?
Contact an advisor or the program coordinator.

Courses and Credits

Can I receive marketing credits for work experience? I worked in the marketing/management field for several years.
It depends, contact the marketing program coordinator to learn how your work experience might apply to marketing program courses.

Can the certificates or associate in science (AS) degree in marketing be completed online?
No, not all marketing program courses are offered online.

Are management and marketing courses offered during the summer?
No, management and marketing courses are not normally offered during the summer. The Class Availability site lists summer session courses.

Can I take management and marketing courses at another University of Hawai`i community college?
Yes, some of the University of Hawai`i community colleges’ management and marketing courses are transferable. Contact an advisor before taking a course elsewhere.


What is MKT 293 Marketing Internship?
The marketing internship is a required course that integrates classroom learning with supervised practical work experience. The internship provides the student with the opportunity to build upon, apply, and assess the concepts developed through course work at a marketing/management work site.

I already work in the marketing/management field. Do I still have to take the internship class?
Yes, the internship class is required for the associate in science (AS) degree in marketing. Students currently employed in a marketing/management related position may be able to use their positions for internship. Contact the marketing program coordinator or course instructor to learn how your current position may be applicable.

Tell me more about the MKT 293 Marketing Internship requirement.
The course meets approximately one hour per week and requires 120 hours of work in the marketing environment. Students are responsible for securing their own internship positions. Employers with internships positions often contact the instructor to solicit resumes and interview students. If a student cannot secure an internship position, the instructor will take reasonable efforts to find a position for the student. Students working full-time have found creative ways to meet this requirement by taking time off work or interning on the weekends and evenings. Individual circumstances should be discussed with the internship instructor.

Graduation and Transfer

Can I transfer to the University of Hawai`i (UH) at Manoa, Shidler College of Business upon completion of the associate in science (AS) degree in marketing?
No, management (MGT) and marketing (MKT) courses are not applicable to UH Manoa, Shidler College of Business. For transfer advising to UH Manoa contact an advisor in the Maida Kamber Center for Career Exploration, Transfer, and Graduation Services in the I`lima building, room 104, email

I want a bachelor’s degree after I complete the associate in science (AS) degree in marketing; what are my options?
Kapi’olani CC has an articulation agreement with the University of Hawai`i-West Oahu for students who complete the associate in science (AS) degree in marketing and want to pursue a bachelor of arts in business administration, marketing degree. Contact an advisor for more information.

Are there professional marketing related organizations that students and graduates may join?
Yes, in Hawai`i there are several organizations that students and graduates are encouraged to join. A few are the:

Do you have job placement services for students?
No, unfortunately the campus does not have job placement services. Students and graduates may use the University of Hawai`i Student Employment and Cooperative Education (SECE) and the State of Hawai`i HireNet-Hawai`i free services to seek employment. Many professional organizations have job placement as a membership benefit.

How much can I earn in the accounting field?
The amount you can earn in marketing depends on many factors including but not limited to job requirements, education, experience, job location, etc. Visit O*NET OnLine to learn more.